Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics. As we all look to put together our 2021 personal and professional business plans, public relations (PR) is something you should plan to include.

This A-Z Biz Link workshop will be led by local PR expert Stephanie Rodriguez. Stephanie has extensive experience working for major corporations and helping small businesses to build their brands through PR.

In the session you will hear more on three major topics:
1. Learn the key elements to a PR strategy and how to create yours for 2021
2. The activities you and your business should be doing on a Daily, Weekly, Monthly, Quarterly and Annual basis.
3. Tips for how to get media coverage